The Times of London sees success in an editions approach to digital publishing

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Future Publishing doubled commerce transactions to top 1 million using search data, Copyranter: Tech is ruining everything, including advertising,

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The Times moved away from the trap of commoditized, online general news a year ago, and has been on a growth tear ever since. We Are Social won Best in Show at Digiday’s inaugural Video Awards Europe last night, for its social video campaign for Pogba X Stormzy for Adidas. Check out the rest of the winners. Magazine group Future doubled its e-commerce transactions last year, bringing in ?4.3 million. Tech is destroying advertising, while “martech" and “ad tech" are currently at each other’s throats over whose ads don’t work the least, writes Digiday copyranter Mark Duffy. Third-party measurement may be all the rage when it comes to the platforms, but the lack of standardization between the different vendors is a problem. Digital agency Jellyfish’s new office has the typical tropes of agency cool — a lego wall, cryogenically frozen moss, a coffee-ordering app. But there’s a limit. Next week is the regular deadline for the Digiday Publishing Awards Europe. Enter today to compete in categories like Best Video Series, Best Content Studio, Best Email Newsletter and more.
 
TLDR Title
 

The Times of London sees success in an editions approach to digital publishing

Jessica Davies

“General news is a commodity and hard to charge for as it’s free everywhere. We’re focusing on what’s truly distinctive.”

We Are Social wins Best in Show at the Digiday Video Awards Europe

Digiday Awards

The best of Europe’s digital video gathered in London to recognize the finalists for the Digiday Video Awards Europe. We Are Social won Best in Show, and Iris Worldwide went home with two wins for Best Brand Video – Single and Best Multi-Platform Video Campaign.

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Question of the Day: Is autoplay video’s cardinal sin?

Sponsored Content Parse.ly

We sat down with Freddie Godfrey, director of content syndication at Newsy, to talk about the much maligned format. His advice? Publishers should let user behavior rather than simple view-counts be their guide. By understanding what the audience is looking for on every page publishers can make smart choices about how to best deliver video that works. Sponsored by Parse.ly

Future Publishing doubled commerce transactions to top 1 million using search data

Lucinda Southern

Future Publishing has doubled e-commerce transactions, pulling in ?4.3 million in annual revenue.

Copyranter: Tech is ruining everything, including advertising

Mark Duffy

We were promised flying cars, but instead we got retargeted ads that won’t leave us alone. Thanks, Silicon Valley.

Question of the Day: Do publishers push too many metrics?

Sponsored Content Parse.ly

Are there too many metrics? Brands may want to see every detail, but agencies with their varied priorities often need a sherpa to guide them through the treacherous peaks and passes of media metrics. We sat down with Samantha Skey, CRO of SheKnows, at the Digiday Publishing Summit in Vail, Colorado for a fireside chat about how publishers can help their partners navigate a path through the whiteout data conditions of a metrics blizzard. Sponsored content by Parse.ly

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Careers Title
 
April 5, 2017
Digital Planning and Ad Operations Manager
Smithsonian Enterprises
Washington DC
 
April 3, 2017
Senior Account Manager
JPL
Harrisburg, PA
 
April 3, 2017
Digital Project Manager
JPL
Harrisburg, PA
 
 

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Events Title
 
March 29 – 31, 2017
Digiday Publishing Summit
Vail, CO
 
Awards Gala
Digiday Video Awards Europe
April 6, 2017
 
Regular deadline
Digiday Publishing Awards Europe
April 14, 2017
 
 

ALL EVENTS